Challenge
Sella contributed to the Simplehero project.
A network of companies / people who believe in the values of environmental sustainability and are committed every day to result them in conscious practices and behaviors.
Solution
An ecological and reusable bottle to avoid the use of single-use plastic.
Thanks to a NFC tag and the Sella app, it is possible to monitor the refills to always have information on how much you drink and how you are helping to reduce the use of single-use plastic, plus a landing page describing the mission, the characteristics of the bottle and the initiative as well as the results of the plastic saved thanks to the Simplehero project.
Result
Thanks to the app/webapp you'll like to use the SimpleHero bottle, stay hydrated and develop good habits.